Management of Hospitality and Healthcare Services (HAS)
A 4-year undergraduate program accredited by Vietnam National University, Hanoi — training high-quality professionals in customer service management and healthcare for the medical tourism and healthcare services industries.
The Healthcare & Customer Service Administration program, under the Business Administration discipline, trains undergraduate-level professionals with solid knowledge, strong expertise, sound ethics, and proficient vocational skills in customer service management and healthcare. It aims to supply the country with a new generation of high-quality human resources to meet the growing demands of health tourism, tourism economics, and to help ensure health safety across economic, business, and travel activities of individuals, society, and the nation.
Graduates are equipped to support the development of medical tourism and tourism economics, while contributing to health safety across economic, business, and travel activities of citizens and society.
| Program Name | Management of Hospitality and Healthcare Services |
| Degree-Granting Institution | Vietnam National University, Hanoi |
| Study Mode | Full-time |
| Duration | 4 years |
| Credits | 126 credits · 189 ECTS |
| Language | Vietnamese / English |
| Program Code | 7340401 |
Business English Communication
Professional English in business environments — speaking, writing, and presenting in healthcare and tourism service contexts.
Legal Skills
Apply legal knowledge to negotiate and draft civil, labor, and service contracts in the tourism and healthcare sectors.
Investment Project Management
Design, evaluate, and implement projects in tourism and healthcare — from concept to real-world execution.
Marketing & Public Relations
Develop and execute marketing strategies, PR campaigns, and customer engagement programs for healthcare and tourism brands.
Service Operations Management
Organize, manage, and optimize service quality and human resources at tourism and healthcare facilities.
Healthcare & Digital Transformation
Apply digital tools and artificial intelligence to customer relationship management and healthcare service delivery.
